We are Lois. Established in Spain in 1962, we were the first 
European jeans brand to conquer the world. We made a great 
start in the sixties but it wasn’t until the seventies that we truly 
flourished. We were worn by influential fashion icons and 
musicians and soon we were all over the dance floor. 

At Lois we believe in a longer lasting wardrobe than that the fashion 
industry offers today. Instead of making our collections seasonal, we 
strive to create clothing that is wearable in every climate and season. 
By leaving the seasonal ‘label’ behind we stretch the lifecycle of our 
collections and suggest that our garments can be worn all year round. 
If you haven’t met us yet, you’ll be glad you did now.