In 2011, House of Hackney was founded around a kitchen table in a home in Hackney, London, by husband-and-wife team Javvy M Royle and Frieda Gormley. Sharing a passion for interiors and a background in fashion and product design, they decided to create what they had been searching for; in the great tradition of British print houses, a brand which championed print, colour and texture, taking inspiration from the past while making a modern statement. After a decade of minimalism, the brand captured the zeitgeist and the imagination of a new generation.